Did You Know: a healthy full-term pregnancy is measured between 37 – 42 weeks?

Most pregnancies go to full term, which means that a woman will go into spontaneous labour some time between the 37 and 42 week mark. Our campaign is called 42 weeks to reflect that the vast majority of… Read More

“May I break your waters?” Information on Artificial Rupture of Membranes

One of the most common forms of routine interference in labour is an artificial rupture of membranes (ARM) – sometimes referred to as ‘breaking’ or ‘releasing’ your waters. Protecting your baby – the important job of amniotic fluid… Read More

Induction of labour – Is it right for you?

 What is induction? An induction of labour is when a doctor or midwife uses various methods to artificially initiate or accelerate labour. such as: a membrane stretch and sweep a pessary or gel artificial rupture of membranes (ARM)… Read More

Detailed statistics on Ireland’s 19 public maternity units published for the first time

(Monday, 6 January 2014) The Association of Improvements in Maternity Services, Ireland (AIMS Ireland) has today welcomed the publication by the HSE of detailed statistics from Ireland’s 19 public maternity units. The 2011 data includes information on C-section rates… Read More

No Country for Pregnant Women – Mother A v Waterford Regional Hospital

(Tuesday, 12 March 2013) This past weekend, as the nation celebrated International Women’s Day and Mother’s Day, an Irish Maternity Hospital initiated an invasive procedure on a pregnant woman against her will. ‘Mother A’ was denied patient autonomy… Read More

Informed Decision Making: “No Thank You” – A Guide to Informed Decison Making

Your experience of labour and birth should be exactly that – YOURS. Every birth is unique as each woman will approach childbirth in her own way. It is important that you have the information you need to decide… Read More